User Activity Reporting
MAX 用户活动报告 (MAX > Mediation > Analyze > User Activity) 提供每种广告格式的受众和广告交互的每日分析。您可以 Filter 数据。您还可以从 View by 选项中选择，以创建不同的视图，帮助您直观呈现更精细的数据。选择 Chart 以查看应用表现的可视化展示，或选择 Table 视图。
Metrics
- DAU (Daily Active Users)
- the average number of unique users who launched the application with the MAX SDK
- DAV (Daily Active Viewers)
- the average number of unique users who viewed one or more ads of the ad type that you selected for this report
- ARPDAU (Average Revenue Per Daily Active User)
- the MAX Estimated Revenue generated per Daily Active User for the ad type that you selected for this report
- Ad Viewer Rate
- the percentage of users who viewed one or more ads for the ad type that you selected for this report, as a percentage of all Daily Active Users