Cohort reporting

MAX Cohort report (MAX > Mediation > Analyze > Cohorts) helps you optimize the entire lifecycle of a user.

You can see metrics that include retention, engagement rate, and revenue per install—all tracked over time for your users.

Tip

For reports that you frequently run, you can save time by using the Saved Report feature that is available in all reports.

MAX also offers a Compare feature with which you can see trends in your monetization stack on an hourly, daily, or weekly basis. This way you don’t lose the chance to maximize revenue.