Troubleshooting In-App Purchase Revenue Sharing Issue

Please only send revenue that your app generates from direct user payments for digital or physical goods or services.

Examples of In-App Purchase revenue:

• Purchases of IAPs such as in-game items, currency, boosters, etc.
• Subscriptions (but only when the user is actually billed, not during a free trial)
• Food delivery orders, ride-sharing or taxi rides (send the full price the user is paying)

Examples of events that should NOT be sent as in-app purchase revenue:

• Revenue from showing advertisements in the app
• Predicted revenue or predicted LTV
• Revenue from government subsidies or grants
• Revenue from referring the user to another company’s products or apps, or from the user’s purchases on another app/website (if, for example, you run a rewards app that refers users to other apps)

Always send the full value the user is being charged (including all taxes and fees). If the transaction is not in USD, you may send the local currency amount and specify the currency of the transaction, or have your MMP handle the currency conversion to USD using the exchange rate of the day. Contact your MMP representatives if you have questions about currency reporting and exchange in checkout postbacks.

You may refer to the relevant pages of your MMP for more information:

• Adjust
• AppsFlyer
• Singular
• Kochava
• Tenjin
• Branch